Furnitoid

As art director for this editorial, I explored the concept of a home where furniture comes to life, bringing the distinctive charm of 1960s interiors into a contemporary narrative. The name Furnitoid plays on the word humanoid, suggesting a hybrid form, a human taking on the physical characteristics of furniture. Drawing inspiration from iconic vintage pieces, I analyzed their shapes, textures, and details to guide the styling, composition, and overall visual language of the shoot. The result is a playful yet sophisticated exploration of design, form, and personality- turning everyday objects into living, breathing characters.

Client

Nomax

DELIVERABLES

Photography

Year

2025

Role

Art Director & Set design